As the President Director of Media Indonesia and chief CSR Officer of Metro TV, Mrs. Schad has shown that she is actively involved with the media and digital advertising world. In the recent years of her career, she has shown interest in supporting young entrepreneurs of Indonesia. Additionally, she is one of the Co-founders (along with Andy Noya) of BenihBaik Indonesia, which helps people’s campaigns through acts of sustainable journalism, ensuring positive outcomes.
As an advisor for Yayasan Sondaicus Indonesia (Sondaicus Foundation) since 2019, Mrs. Schad has been helping mentor and guide the team to preserve the Javan Rhinos. By connecting Sondaicus to several organizations such as Jakarta Marathon, Kick Andy, and YCAB she has helped to open many opportunities that have allowed Sondaicus to expand. Furthermore, she overlooked both the #BantulahBanten and Benihbaik fundraising campaigns, whilst also helping to establish the 3 pillars of Sondaicus: Community Outreach, Public Outreach, and Direct Conservation to help give the organization a more generalized focus and sense of direction.